Use these tips to promote gift cards on Facebook to stimulate more business throughout the holiday season—and beyond! Use images of different tours and activities to create eye-catching ads. Customers select a gift amount, write a personal message, pay, and send. Selling e-gift cards online is also important, since 56 percent of consumers like to keep gift cards stored on their phones. Since you’re setting up a gift card program anyway, make sure you select a supplier that can move you into the future with a digital solution. From there, Facebook will walk you through creating all elements of your ad—the accompanying image, text, your target market (who you want seeing your ads), and your daily budget. Adding your debit card to Facebook Messenger will allow you to send and receive money to and from other Messenger users, as well as pay for things like Uber rides. Check out one of their how-to videos here. For tour, activity, and rental businesses, there’s no better way to market gift cards than through Facebook. Customers receive their gift card via the email they provide at time of payment. Looks like you’ve clipped this slide to already. GiftFly, which uses a custom tab to promote its own product (example circled in red), is an example of a third-party service you can use to easily sell gift cards on your business Facebook page. In this tutorial, you will learn How to Redeem a Facebook Gift Card. You can target these ads to specific users by location, interests, and other factors within Facebook. How to get started. Not to mention, gift cards can be good business: Gift Card Granny reports that gift cards have been the most requested holiday gift nine years in a row, and 65 percent of gift card holders spend an extra 38 percent beyond the value of the card. But at Peek, we really do believe in experiences over stuff. You’ll need to sign up for an account with the partner if you don’t already have one. How to Add GiftFly’s Make sure to include a link to your gift card sales page or contact information within the post so that any interested parties can make a purchase right away. Can I book a date for someone else? Once you’ve set up your gift card, people in your area will be able to discover it through Facebook and you’ll also be able to share on Instagram. So to help you bulk up these ancillary sales during the holiday season, follow these simple steps to promoting your gift cards through one of social media’s major platforms: Whether you have a few hundred Facebook fans or a few thousand, make sure all of your fans know that you offer gift cards for tours, activities, and/or rentals. To support businesses in selling online, Instagram has made it easier to sell directly to their audience (and for customers to do business with their favorite stores) via either an action button on their business profile or two new story stickers for gift cards and food orders.. Select your target audience and interests on Facebook. We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. It’s super simple to set up, easier to use, and will provide businesses with a constant stream of new revenue and a new customer base since you have a new online product available for sale anywhere, anytime. Two minutes ago. GiftFly gives you the option to sell digital and mobile gift cards with custom banners and images, and also promote your gift card under a custom tab setting on your Facebook page. Ideas? One way to do this is by adding a custom page tab on your Facebook page, which essentially acts as a mini web page, or landing page, that can be fully customized. ”— Amanda Boyarshinov, Author & Educator. At this point, you can invite everyone to participate. Complete the setup process with the gift card partner you choose. Facebook Gifts can be sent directly from your friends Facebook Profile. Use your normal Facebook... 2. If you continue browsing the site, you agree to the use of cookies on this website. You receive payment after a purchase via a bank transfer (from the gift card partner to your account). Setting up a simple Shopify store to sell gift cards 1. Here you’ll choose your store name, which will become your domain, or, the URL that your customers will go to when they want to purchase your gift card. In the upper left, click on My Apps > Add New App. Gift cards can also be used to provide store credit, instead of issuing cash refunds. This PDF will walk you through the simple step-by-step process of adding the Facebook Tab and customizing it. OK…we invented that saying. When a customer purchases a gift card, you can load the gift card value from your Square Register and receive the funds right away. Make it as easy as possible for customers to get through the purchase process. When you fulfill an order with a gift card, the customer receives an email that contains a unique gift card code that they can use at checkout to redeem its value. Digital Gift Cards: An Easy Revenue Solution for Small Business Owners, Free Online Gift Card Solution for Local Businesses, Customer Code: Creating a Company Customers Love, Be A Great Product Leader (Amplify, Oct 2019), Trillion Dollar Coach Book (Bill Campbell), No public clipboards found for this slide, How to Start Selling Gift Cards on Facebook. You can use Facebook Ads specifically for promoting gift cards throughout the holiday season. Encourage fans to share the post with friends and family to extend your reach even further. Select the “Send people to your website” option as the first step for creating your campaign objective. How to Offer Gift Cards on Facebook and Instagram This lesson will prepare you to:. It will also let you create multiple campaigns with different blocks of text and images. Websites + Marketing’s new digital gift cards feature makes it easy to sell gift cards from your site. Follow the instructions on their website to set up a gift card or food ordering service. This can be a little confusing if you’re trying to figure it out on your own, but it’s definitely worth it if you have a friend or team member with Facebook Developer experience. GiftFly has created this handy presentation to show small to medium-sized businesses how easy it is to sell custom eGift cards online and now on Facebook! I would like to set up a Meal Train for an expecting parent, but don't know when the baby will arrive. It’s super simple to set up, easier to use, and will provide businesses with a constant stream of new revenue and a new customer base since you have a new online product available for sale anywhere, anytime. The first step is to visit shopify.com to set up your selling websites with an extended 14-day free trial.. 1. Another perk of working with For tour, activity, and rental businesses, there’s no better way to market gift cards than through Facebook. Roller develops inclusive online gift card software designed to enable small businesses to create additional revenue through gift cards that are personalized for their brand and customers. Write your auto-responder email series that will maximize revenue. Visit https://developers.facebook.com. You can change your ad preferences anytime. Set up an account with one of our partners. Selling e-gift cards online is also important, since 56 percent of consumers like to keep gift cards stored on their phones. Clipping is a handy way to collect important slides you want to go back to later. GiftFly is the first-ever, free eGift card solution for local businesses to start selling their own custom eGift cards in minutes. You can add your debit card directly from the Messenger app, and protect it with a special PIN so that no one can use it besides you, even if they have your phone. With Square eGift Cards, you can easily sell digital gift cards to customers searching for last minute gifts, or to those who live far away.. Once you set up your free eGift Cards order site, your customers will be able to send eGift Cards via email. You can add or remove a payment method from your payment settings on Facebook. eGift cards are the best way to add revenue instantly. You can store and search a customer’s information via their account. This nearly ensures that meals don't arrive before the baby. Create ads specifically for Facebook using an easy graphic design tool such as PicMonkey or Photoshop to promote gift cards as the perfect gift for the holiday season. Tap Gift Card. When people buy digital gift cards, the transaction is processed through whichever partner you’ve chosen. View … Merchant Dashboard & Analytics . Set your budget for the contest. Sell both plastic gift cards that you will ship and egift cards that you will send on your website. This lets the customer proceed with the purchase instead of trying to find the “buy” button upon arriving at your site. Sometimes a gift can mean more than a private message or a status update wishing someone “Happy Birthday.” Gifts You can use Facebook Gifts to send friends and family members something to … If you get gift cards with barcodes, it will act as a unique account for the customer that uses it. When the gift card’s balance hits zero, there is usually the option to reload it. About Selling Gift Cards via Instagram. How to start selling gift cards on Facebook and Instagram. Start your 14-day free trial. 3. iStockPhoto.com and shutterstock.com are a few sites with high-quality, royalty-free photos and illustrations you can use for creating your own images and ads. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Before you can sell digital gift cards on Facebook and Instagram, you need to set up an account with one of our approved partners. Shopify allows you to set up, personalize, and sell gift cards on your online store or the Shopify POS system. 24 Amazing Facebook Giveaway Examples Learn how to purchase a digital gift card on Facebook Marketplace. Set up your landing pages and opt in forms. Tap Edit Profile. With an online booking system like Peek Pro, it’s also super easy to sell discounted gift cards. These ads show up on the right sidebar on the Facebook desktop version when a user is browsing their news feed. With a mobile-enabled website, customers don’t even have to come into your shop to buy and send your cards. It’s important to note that gift cards can only be redeemed through … Enter the URL of your gift card landing page on your website, or the checkout page of your website. Under “Select a Button,” choose Gift Cards. As customers move towards mobile payments, they will increasingly look for ways to send gifts electronically. Custom gift cards start at $1.50 per card with a minimum purchase of 125 cards. In Photoshop, edit your canvas size when you start a new project. In addition, gift cards are easy to send to others, and reduce the hassle and cost of mailing. If you continue browsing the site, you agree to the use of cookies on this website. You can use FB gift cards to buy games on Facebook. Gift cards give customers a way to support the brands they love and provide you with access to more cash flow. You’ve heard the timeless adage: Expensive sunglasses eventually get lost in the ocean, but the memories from an exhilarating kayaking adventure last forever! Peek.com Activity MarketplaceJobsAbout Peek, 5 Ways to Engage the Next Generation of Laser Taggers, NEW INTEGRATION ANNOUNCEMENT: Peek and Groupon Are Teaming Up to Drive More Bookings. Roller’s gift card app allows retailers to sell digital or physical gift cards directly from their websites. A canvas size of 1,000 x 1,000 pixels is large enough to get noticed, and can be resized for Facebook and other social media sites as needed (for a easy social media image re-sizing tool, check out Landscape). And when it comes to giving, we’ll always champion gifts that get people out there—discovering, learning, exploring, doing. Set up gift card buttons on your website and social media pages to get as much exposure to your gift card program as possible. Browse the partners below and select the one you’d like to set up your gift card or online food ordering with. Ordering physical gift cards. In order to create a custom page tab, you must log into Facebook as a Facebook Developer and configure your custom tab from there. Facebook has made it easy to send your connections a gift or a gift card appropriate for many occasions. In this case, you could create a tab that says “Buy gift card.” The page could contain more information about the gift cards you offer, along with a link that sends customers directly to the gift card booking page on your website. Tap to toggle the following options: Accept gift card payments for gift cards that you can print and email to customers Accept physical gift cards for physical gift cards (You'll need to order a supply of these if you haven't already.) Make sure to include a “gift card” reference in your headline to drive people to the gift card sales page. Note. Before he starts, Adriano gathers some materials to set up his account. The gift card app also provides businesses with the tools required to manage the redemption process. Pick the contest length. You will need to use the Facebook Power Editor tool to manage your ad campaigns. You’ll be able to track in your dashboard the number of clicks from each ad, so it won’t take long to figure out which ones are performing well and which ones aren’t. In PicMonkey, select a square canvas to start the project and use the resize tool to resize your image after it has been created. Run these posts a few times throughout the week to get the most eyeballs on them. Tour and activity operators that offer digital gift cards may be able to generate more sales—not only from the gift cards, but from the recipient’s additional purchases made during the booking process, and after the experience has been redeemed (think about add-ons, souvenirs, etc). “The best gifts in the world are not in the material objects one can buy from the store, but in the memories we make with the people we love. … Under “Public Business Information,” tap Action Buttons. Now customize the name of a clipboard to store your clips. Write your Facebook ads (yes, paid promotion helps!). Facebook eGift Card Tab Start Selling Your Gift Cards on Facebook. You can give Facebook gifts from the newsfeed or from a friend’s profile.On a Alternatively, you can also use third-party services such as GiftFly to easily install custom tabs and manage gift card sales with a small fee per transaction. Log in to Facebook if you are not already logged in. There are no additional charges outside of the $1.50 charge and standard processing fee. You’ll need the gift card URL from Square to start selling gift cards. Set up a promotions tool (like Contest Domination) to help you manage the process and gain more exposure. You can tweak your ad copy along the way if needed. GiftFly is the first-ever, free eGift card solution for local businesses to start selling their own custom eGift cards in minutes. Being able to charge customers a lower amount than the actual value of the gift card is a great way to help incentivize people to purchase them. Once you have your gift card URL, make sure that your website is set up to sell gift cards. See our Privacy Policy and User Agreement for details. Hopefully this step-by-step guide shows you just how easy it is to run your very own Facebook giveaway. Users who click on your gift card link will then be able to buy one through one of Facebook’s partners. Anyone can do it. They can be used for in-store purchases, on Square Online, or with select Square Partners like Magento. eGift Card Sales page . Gift cards are sold like a product, but gift card sales are reported differently. If you haven’t already set up your gift cards with a partner, f ollow the instructions on the partner’s site. Facebook now allows you to send gifts to your friends called Facebook Gifts. To create eye-catching ads, use images of different tours and activities as part of the ad as a teaser, or use a stock photo featuring a gift card to communicate the message. Your eGift card tab will now show up on your Facebook page Advertise your eGift Cards – Click on Settings on your Facebook page – Then click on Edit Page – Scroll to the bottom of the page – Drag your eGift card tab to the top – Post every other week to your customers to remind them that you offer eGift cards for your business and can be easily sent through Facebook Prepare to sell digital gift cards. Peek Pro is an online reservation system that empowers activity operators to increase their revenue, save tons of time, and provide the best service for the customers. To repeat, the steps were: Choose a prize ; Decide on a giveaway theme ; Build and publish your Facebook giveaway page ; Promote and share your Facebook giveaway ; Follow-up; Related Reading. If you want to set up physical gift cards, you will likely have one of two options. When someone clicks or taps your gift card link, they’ll be directed to your partner’s website to buy a gift card for your business. How to add "Gift Card" tab to your Facebook Page 1. To set up gift cards for your business on Instagram: Go to your Instagram profile. Your gift card sales page is branded specifically for your business. You can also issue a gift card to a customer for free as a reward or incentive. Visit Square Gift Cards to learn more about their digital gift cards program. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. According to the study, a majority of people preferred a gift card than cash, even if the gift card was at a slightly lower value. Once you’ve set up an account, you can get started with creating a campaign. Schedule one date 3-4 weeks after the baby's due date. Science even backs us up: When it comes to research on why we should spend our money on experiences, not things, the proof is as prevalent as bad Christmas sweaters during the month of December. See our User Agreement and Privacy Policy. Select a partner to sell your gift cards.